Selling price & profit calculator
Set a price that covers your costs and your target profit.
Your numbers
Currency changes the label only. No exchange-rate conversion.
Suggested selling price
How to use this calculator
Add every cost for one item, then enter the percentage of the selling price you want to keep as profit. This is profit margin, not markup.
Calculation
Selling price = total item cost ÷ (1 − margin ÷ 100).
Example
An item costs 80, packaging costs 5 and transport costs 5. At a 25% profit margin, sell it for 120. Profit is 30 per item.
What to keep in mind
Taxes, payment fees, unsold stock and daily fixed costs are not included. Enter applicable per-item costs above. A margin must be at least 0% and less than 100%.
Your numbers are calculated in this browser. No account needed.
Frequently asked questions
Does 25% margin mean adding 25% to cost?
No. Adding 25% is markup. On a cost of 90, a 25% markup gives a price of 112.50; a 25% margin gives a price of 120.
Does the result include tax or daily rent?
Only the costs you enter. The calculator does not apply taxes automatically. Daily fixed expenses are handled separately in the daily-profit calculator.
Why does a zero-cost item show a zero price?
A cost-based formula cannot identify the value of an item with zero entered cost. Choose a price separately and assess demand and other expenses.